Privacy Policy
Last updated August 27, 2026
This Privacy Policy explains what information Contend NIL, LLC ("Contend NIL," "we," "us") collects through contendnil.com, and how we use it. We built Contend NIL to collect as little as the product actually needs — there are no third-party ad trackers or analytics scripts on this site today.
1. Information we collect
Directly from you, when you use the service:
- Account info: name, email address, and a bcrypt-hashed password (we never store your password in plain text).
- Athlete profile data: sport, school, division, conference, position, class year, the performance stats you enter, and the follower/engagement numbers you self-report for Instagram, TikTok, and X.
- Brand account info: company name, industry, and description, if you sign up as a brand.
- Content you post: feed posts, comments, likes, saves, messages, and campaign applications.
We don't use any third-party analytics, ad networks, or tracking pixels. The only cookie the site sets is a single first-party, signed session cookie (nil_session) used to keep you logged in — no third party can read it.
2. How we use it
- To calculate your Contend Score and estimated NIL value.
- To operate the public leaderboard, school pages, and feed — only for profiles and posts you've opted to make public.
- To power the marketplace and Discover matching between athletes and brands.
- To authenticate you and keep your account secure.
3. What's public vs. private
Every profile defaults to private. Your data only appears on the public leaderboard, school pages, or feed if you explicitly check the "list me on the public leaderboard" box (or, for brands, set your profile to public). You can change this at any time by resubmitting your profile.
4. Sharing
We don't sell your personal information. We share it only:
- With other users, to the extent your profile or content is public (that's the point of the leaderboard and feed).
- With our infrastructure providers (hosting and database) who process data on our behalf, under obligations to keep it secure.
- If required by law, subpoena, or legal process.
5. Data retention & deletion
We retain your data as long as your account is active. There's no self-serve account deletion yet — email support@contendnil.com to request deletion of your account and associated data, and we'll process it.
6. Security
Passwords are hashed with bcrypt, never stored or logged in plain text. Traffic to the site is encrypted (HTTPS). No method of storage or transmission is 100% secure, but we take reasonable steps to protect your information.
7. Children's privacy
Contend NIL is not directed at, and we don't knowingly collect information from, anyone under 18. If you believe a minor has created an account, contact us and we'll remove it.
8. Changes
We may update this policy from time to time. If we make material changes, we'll update the "Last updated" date above.
9. Contact
Questions about this policy or your data? Email support@contendnil.com.